Experience: 

• 6-8 years of experience in a creative content development role in digital marketing or advertising  
• Must have designed and developed a variety of creative content solutions, incl. a few of these: print/outdoor advertising, below-the-line communication, digital marketing content, incl. videos, podcasts, social media content, games, game; gamification solutions, etc. 

 

Key Responsibilities: 

• Understand the client’s business communication problem and propose content marketing and experience design solutions  
• Develop creative concepts that can result in creative assets across media formats  
• Work closely with the design team to brainstorm ideas and creative concepts  
• Script creative digital content, incl. copy, and scripts for video, audio, .and interactive media 
• Where required, collaborate with subject matter experts for content creation and review 
• Manage content development projects independently 
• Handle a team of onsite or remote-working writers to execute projects to provide an end-to-end solution 
• Manage client expectations on projects 

 

Preferred Skills: 

Functional  

Must demonstrate well-developed:  

• Creative writing skills, especially video scripting and copywriting  
• Visualization skills  
• Conceptualization skills and creativity  
• Attention to detail and commitment to accuracy  
• Ability to convert product/service messaging into marketing content  
• Understanding of new media/social media and game design  

Behavioral  

• Ability to multitask and manage multiple projects at the same time  
• Must be resourceful and comfortable working with fuzzy briefs and tight deadlines  
• Ability to work with cross-functional teams and influence them  
• Strong team player